HANRORO Joins Vogue Korea and Spotify 2025: Inside the Must-See K-pop Pictorial That’s Creating Buzz

Photo Credits: Vogue Korea Spotify. Authentic

HANRORO, the expressive singer-songwriter making waves on Korea’s indie scene, is about to reach a new audience with her upcoming pictorial preview for Vogue Korea x Spotify’s 2025 “What’s on my RADAR?” collaboration. Emerging as a powerful voice of her generation, HANRORO debuted in March 2022 with the single “Ipchun,” a track that immediately struck a chord among young listeners for its candid lyricism and heartfelt melodies. Since then, she has continued to garner attention with follow-up releases like “Mirror,” “Beetle Beetle Jjakkung,” and the acclaimed EP “Irregular Flight,” all showcasing a literary songwriting style that sets her apart in an industry often defined by genre formulas.

With a stage name inspired by her high-school math curriculum, HANRORO (real name Jisoo Han) infuses her music with both poetic sensibility and musical independence. Notably, she turned down early branding attempts that leaned on “teen sensibility” in favor of a more authentic direction, personally shaping her lyrics and tone. As a result, her work resonates deeply not just with fans of indie or modern rock, but also with fellow artists and critics, earning her nominations for both ‘Rookie of the Year’ and ‘Best Modern Rock Song’ at the Korean Popular Music Awards. Her fanbase, affectionately named Team Rocket, reflects a loyal core that has followed her journey from small theater performances to national awards and digital streaming success.

Vogue Korea, the iconic fashion magazine with a history stretching back more than two decades, has become a keystone of trendsetting in Asia. Renowned for its luxurious visuals and influential editorial voice, Vogue Korea has been especially adept at featuring K-pop groups and idols, building bridge after bridge between high fashion and contemporary Korean music culture. In recent years, the magazine has emerged as a favorite platform for visual storytelling among K-pop fans and artists alike, with exclusive pictorials, interviews, and digital features that often become viral moments in global fandoms. Its cross-media partnerships—such as this joining of forces with Spotify—reinforce its role as both a tastemaker and a showcase for the aspirations of the next generation of musicians and performers.

This 2025 preview, powered by Spotify’s “What’s on my RADAR?” theme, positions HANRORO at the intersection of streaming culture and visual fashion—two engines of contemporary K-pop fandom. The pictorial is expected to provide a glimpse not only into HANRORO’s evolving artistry, but also into how rising artists leverage the combined power of global music platforms and influential publications to amplify their voices. For K-pop fans worldwide, Vogue Korea’s special editions have become collector’s items, marking important milestones in the careers of idols and groups, and serving as both an archive of style and a record of cultural transformation.

As HANRORO steps into the lens of Vogue Korea in collaboration with Spotify, she reinforces a tradition of artists using fashion, art, and tech to craft unique narratives that resonate beyond borders. The anticipation surrounding this preview is a testament to her burgeoning influence—not only as a musician, but as a storyteller at the crossroads of Korea’s most dynamic creative industries.