Photo Credits: S2 Entertainment

K-pop girl group KISS OF LIFE is celebrating a major milestone as their latest track, “Lips Hips Kiss,” has officially crossed the 10 million view mark on YouTube, less than a week after its release. The group’s official Instagram lit up with excitement on June 22, sharing fresh updates and photos that quickly gained traction among their 3.35 million followers, further fueling the buzz around their latest music video.

Since debuting in July 2023, KISS OF LIFE has steadily built a dedicated global fanbase, and the rapid success of “Lips Hips Kiss” highlights their growing influence in the K-pop scene. The group’s Instagram engagement remains strong, with an average of over 81,000 likes and hundreds of comments per post, reflecting the high level of enthusiasm from fans worldwide6. The recent Instagram update, featuring member Julie, was met with a wave of positive reactions and shares, amplifying the excitement around their latest achievement.

The music video’s energetic choreography, catchy hooks, and vibrant visuals have resonated with viewers, helping it quickly reach the 10 million milestone. Fans have taken to social media to congratulate the group, using hashtags and sharing clips from both the music video and the group’s recent performances, including their dynamic stage at SBS Inkigayo.

Despite facing challenges earlier in the year, including a dip in social media followers following a controversy, KISS OF LIFE’s latest success demonstrates their resilience and ability to connect with audiences through music and engaging online content.  As “Lips Hips Kiss” continues to gain momentum, anticipation is building for what the group will deliver next, both on stage and across their digital platforms.

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