Photo Credits: HIGHSNOBIETY. BELIFT LAB

ILLIT x Valentino: A Vision Defined by Youth and Bold Elegance

Rising K‑pop sensation ILLIT take their place on the HIGHSNOBIETY Japan Issue 15 Holiday Edition Cover, in collaboration with Valentino, marking a defining moment in pop‑fashion synergy. From Seoul’s experimental energy to Tokyo’s editorial flair, this crossover embodies how fashion and music now share the same heartbeat.

“ILLIT bring Valentino’s timeless sophistication into the streaming era.“

The editorial shoot, framed in luminous pastels and sharp tailoring, redefines holiday sophistication—Valentino’s Maison codes reborn through ILLIT’s radiant confidence and creative youth.

“We wanted this shoot to feel like light in motion — fresh, fearless, and unfiltered,” shares the visual director of the project.”

Milestone Moment for ILLIT

Since debuting, ILLIT have represented the next wave of HYBE’s global girl‑group phenomenon, capturing fans with a mix of vulnerability and polish. Their feature on this cover cements their influence beyond music charts—entering the cultural lexicon where pop icons meet couture.

The collaboration mirrors ILLIT’s acceleration across stages, brand partnerships, and digital fandoms. This cover, following a year of viral performances and international praise, marks a new chapter in their fashion narrative.

“ILLIT continue to embody the global language of modern femininity: confidence, sincerity, and creative risk.”

Direction Meets Global Cool

Shot by HIGHSNOBIETY’s Tokyo creative team, the editorial merges Valentino’s refined heritage with Gen Z digital aesthetics—fluid fabrics, cinematic lighting, and minimalist color palettes. The team’s styling reflects the paradox that defines ILLIT: polished yet impulsive, romantic but rule‑breaking.

The result is a visual conversation between artistry and attitude—Valentino’s elegance reframed through ILLIT’s kinetic energy, offering fans a modern muse for the holidays.

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