We Bridge has announced the first slate of artists for its upcoming 2024 event, featuring the likes of MAMAMOO‘s HwasaKISS OF LIFECRAVITY and more.

We Bridge 2024 will be held from April 26 to 28 at the Mandalay Bay Convention Center and Michelob ULTRA Arena at Mandalay Bay Resort and Casino. It will be a two-day music festival, alongside a three-day convention.

The event has revealed the first slate of artists who will be performing this year. It includes the likes of MAMAMOO member Hwasa, Korean-American singer Jessi, Korean rappers Dynamic Duo, K-pop girl group KISS OF LIFE, and boybands CRAVITY and AMPERS&ONE.

Dates: April 26 to 28
Venue: Mandalay Bay Convention Center and Michelob ULTRA Arena
Ticket Price: From SG$128 to SG$288
Ticket Sale Date: Pre-sales start on January 30 at 10am PST, public sales opening on February 1 at 10am PST via the official We Bridge website
Organisers: Infinite Prospects Entertainment with the support of MGM Resorts International

KISS OF LIFE (키스오브라이프) ‘쉿 (Shhh)’ Official Music Video
KISS OF LIFE (키스오브라이프) ‘Bad News’ Official Music Video

Who Is Kiss Of Life?

KISS OF LIFE (Korean: 키스 오브 라이프; Japanese: キスオブライフ), also shortened as KIOF, is a four-member girl group under S2 Entertainment. They debuted on July 5, 2023 with the mini album KISS OF LIFE.


In December 2022, Natty, who has previously signed with S2 Entertainment, was featured in a British documentary about K-pop trainees along with Julie, Belle and two unknown trainees, who were speculated to be the members of the company’s upcoming new girl group.

On December 27, 2022, it was announced that S2 Entertainment was preparing to launch a new girl group in 2023. Later in February 2023, it was discovered that the agency has applied to trademark ‘KISS OF LIFE’, and that they had opened SNS accounts with the same name for the girl group.

2023: Debut with KISS OF LIFE, Born To Be XX

On May 12, at 00:00 KST, S2 Entertainment opened up SNS accounts and dropped the first teaser for the group. In the teaser, it was revealed that the group would debut in July of the same year. On May 15, Natty was revealed as their first member, followed by Belle on May 16, Julie on May 17, and Haneul on May 18.

On June 12, a teaser was released, revealing that the group will debut on July 5 with the mini album KISS OF LIFE.

On September 28, the group announced their plans to make their first-ever comeback with their second mini album Born to be XX, set to be released on November 8.

2024: Japan fanmeeting

On January 3, 2024, it was announced that KISS OF LIFE will hold their first-ever Japanese fanmeeting, titled ‘Hello Kissy’, on February, 2, 2024.


NamePosition(s)Year(s) active
Julie (쥴리)Leader, Main Rapper, Lead Dancer2023–present
Natty (나띠)Main Dancer, Lead Rapper, Sub-Vocalist2023–present
Belle (벨)Main Vocalist2023–present
Haneul (하늘)Lead Vocalist, Maknae2023–present

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