BLACKPINK’s Jennie’s managers join her self-made label ODD ATELIER

It was only a few days ago when it was confirmed that BLACKPINK had renewed its contract with YG Entertainment. However, it was also reported that the members of the popular K-pop girls group were yet to renew their individual contracts. In the midst of all this, Jennie surprised everyone some time ago after having announced her own label titled ODD ATELIER. For the unversed, she announced this piece of news on December 24, 2023. Now, the latest that we know is that the BLACKPINK singer is also going to bring in her key managers from YG Entertainment to her label.

The Official Joining

According to the latest reports, it has been confirmed that two managers, who earlier belonged to YG Entertainment joined ODD ATELIER on December 29, 2023. The two people are said to be a head-level manager and a road manager who will now work for Jennie’s new label.

According to a music representative, the BLACKPINK member opted to collaborate with these two trusted managers from her tenure at YG upon establishing ODD ATELIER. This choice also reflects her desire to maintain continuity with a few familiar people who already understand her work and history. Reports also state that the staff who was earlier responsible for the diva’s hair and makeup will continue their roles even though she is no longer with YG Entertainment.

.@BLACKPINK’s #JENNIE breaks another record on @Spotify, becoming the FIRST and ONLY K-Pop female soloist to surpass 30 MILLION monthly listeners on the platform’s history!#블랙핑크 #제니 #BLACKPINK pic.twitter.com/30FeEQPtQX
— BLACKPINK BLINK UNION 💕 (@BBU_BLACKPINK) January 1, 2024